Macbraughton Culture – Creativity – Conflict

4Jun/091

Rogers Profiles my Wife in Attempts to Sell a Phone

So I've been telling my wife for months to wait to buy a new cellphone because although the iPhone is really cool, Google's Android platform is even cooler being open source and running Linux and all.  I've got to give it to Rogers...  I had read that they were planning to launch their "revolution"in the beginning of June but haven't had the time lately to catch all the details.  Just now I found this video with none other than Canadian/American actor Joshua Jackson as the Rogers spokesperson for their launch of the HTC Dream and Magic phones.

It's a little creepy, because next to David Duchovny I don't know if there is any other actor that my wife begins involuntarily salivating over every time his image appears  (don't worry, I don't get the David Duchovny thing either).  I never thought that there was such a specific nerdy female demographic in Canada but apparently there is and my wife is the target market.

I was going to try to get her to keep waiting because there are rumours on the internet that the new Canadian wireless entrant Globalive (aka Yak) is supposed to be coming out with the HTC phones later this year at much more competetive prices, but I don't know if I can outsell Joshua Jackson.  I showed her the promo video and before I knew what was happening she started watching youtube clips of him and downloading season 1 of Fringe off of bittorrent and telling me about his upcoming movies.

Damn you Rogers, I admit I am dead sexy but I haven't been in any major movies yet.  If she buys the G1 from you, you should at least give me a cut because I was the one who told her that Android was cool in the first place.